Unimark

UniMark is a platform for university students to exchange goods and services, offering a vibrant marketplace across web and mobile for connecting and trading within the student community.

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Challenge

The challenge was to create a visual identity for Unimark that captures the dynamic energy of student life while ensuring the brand feels inviting and distinct. The design needed to resonate with students, making Unimark stand out as the go-to platform for exchanging goods and services on campus.

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Goal

To develop a unique and engaging visual identity that reflects Unimark’s mission of connecting students through a vibrant marketplace. The aim was to create a brand that feels youthful, accessible, and instantly recognizable, enhancing the overall user experience and appeal.

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Solution

Designed a bold and cohesive identity with a modern logo, vibrant color palette, and engaging typography. Illustrations were used to convey movement and energy, bringing the brand to life and adding an element of creativity and relatability that reflects the authentic student experience.

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